Cointelegraph | OM Bank | BankerX | The Kernel | Freelance

Words that actually do the work.

I’m a South African copywriter, content strategist, and editor with 20+ years of making complex ideas human. No robots required.

Let’s work together
Cointelegraph Opinion Editor 20+ Books Edited Blockchain & Fintech Specialist 20 Years Experience SEO Copywriting Content Strategy Editorial Services Dog Advocate Cointelegraph Opinion Editor 20+ Books Edited Blockchain & Fintech Specialist 20 Years Experience SEO Copywriting Content Strategy Editorial Services Dog Advocate
15+
Years in content strategy & editorial
150+
Brands & businesses ghostwritten for
20+
Books edited & brought to print
∞
Cups of tea consumed in service of good copy
What I Do
SEO Copywriting
Copy that earns its place in search and on the page. Precision-engineered to reflect your business’ voice. Not mine, and definitely not a language model’s.
Content Strategy
A clear plan that makes sense of what you publish, when, and why. Built for your audience, your goals, and your team’s actual capacity.
Editorial & Book Editing
From your first messy draft to a polished manuscript. I’ve edited 20+ books across business, faith, and beyond. I know how to hear your voice and sharpen it.
Fintech & Blockchain Content
Complex crypto and fintech topics explained without condescension or jargon overload. Currently Opinion Editor at Cointelegraph and Head of Strategic Partnerships at BankerX. This is my world.
About
“I contain multitudes — and I’ll write yours too.”

I’m Cath. A journalist by training, a strategist by practice, and a wordsmith by compulsion. Based in Durban, South Africa, I’ve spent the better part of two decades helping businesses, brands, and brilliant humans say the right things in the right way.

My career spans NGO communications (12 years, Webmaster through to Head of Comms), global crypto media, digital banking, and a portfolio of 150+ ghostwritten brands. I hold a Bachelor’s in Journalism and a firm opinion that clarity is always more powerful than cleverness.

When I’m not deep in a content calendar or editing a manuscript, I’m probably advocating for dogs. If you’re not helping the animals, what’s even the point?

Durban, South Africa BA Journalism Bitcoin Maximalist Dog Advocate Tea Drinker
Featured Publications
  • Cointelegraph Opinion Editor & Features Writer
  • OM Bank UX Copywriter
  • Brainstorm / ITWeb Contributor
  • StartUp Grind Contributor
  • Private Property Columnist
  • info4africa / HIVAN Head of Comms, Media & IT
  • The Kernel Media Head of Operations

Ready for copy that
earns its keep?

I work with people who value clarity over hype. If that’s you, let’s have a proper conversation over a cup of tea, virtual or otherwise.

Get in touch →
Cath Jenkin Copywriter · Content Strategist · Editor · Durban, SA