Cath Jenkin holds a Bachelor’s degree in Communications and English. She cut her teeth in the media and communications world through her work with a Further Education and Training organisation and has since devoted her attention to working for a Non-Government organisation, info4africa As the IT and New Media Manager for info4africa, Cath spent a decade heading up their media and communications, managing their information technology systems and expanding the programme’s reach through new media channels.
In September 2012, Cath went full-time into freelance copywriting and media consulting. She writes for a number of companies, including digital marketing agencies, non-government organisations, parenting portals and print publications.
Not just a copywriter for hire, Cath is well-known South African columnist, who currently writes for Women24, Parent24 and the Mail and Guardian Women.
She is also well versed in the creation of social media and online content, and devotes much of her energies towards content creation for tourism, FMCG and mobile technology brands. She also provides media and strategic consultancy services to a range of Durban companies. With her enduring love for mobile platforms and focus on using technologies as an enabling platform for good, Cath’s interest in assisting families through their technological evolution plays out in the form of DigiKids, a website that seeks to help families have healthy, balanced relationships with the digital world.